Consultwebs’ Information-Packed Annual Team Training Conference
From discussing the nitty-gritty of link-building to sharing Michael Wice’s story of proposing to his wife at a past legal conference, our conference this year helped to further train our team while solidifying connections between team members on both a personal and professional level. See takeaway tweets, quotes, and photos below!
It was an information-packed conference held in Raleigh, North Carolina, the home of one of our offices. We opened on the right foot with VP Magnus Simonarson exhorting the team to craft personal mission statements. A lightning-fast Pecha Kucha overview of our processes was conducted by virtually all of the team’s members. Guest speaker Deanna Brocker, JD, formerly of the Assistant Ethics Counsel for the N.C. State Bar, answered ethics questions in the next session about hot legal marketing topics such as testimonials and Google reviews. Ken Hardison of the Hardison & Cochran law firm and the PILMMA lawyer marketing association followed, giving the team insights into how to improve our clients’ marketing.
Tanner Jones and Dale Tincher kick-started day two by addressing issues of personal and professional development. Charles Ullman, a Raleigh, North Carolina family lawyer, spoke on client relationships.
JR Oakes, Director of Search Marketing, unpacked link-building strategies and tools that the team can use to better serve our clients. TJ Saye, Chief Operating Officer at Salvi, Schostok and Pritchard, a Chicago personal injury law firm, joined us on webcam to discuss how clients interact with law firms and how Consultwebs can position firms appropriately in today’s competitive legal marketing landscape.
We used Social Media to keep track of experiences and golden nuggets from our sessions. You can see all the action on Twitter, but here are a few of our favorites:
“You lose 100% of the races you don’t enter. Don’t be afraid to fail. ” #cwconf2012
— Breonna Lewis (@BreonnaLewis) September 6, 2012
— LeAnna Rae Easterday (@leannaeasterday) September 6, 2012
— Kevin Smith (@otherkevinsmith) September 5, 2012
— Derek Seymour (@derekseymour) September 7, 2012
There were far too many great quotes to list, but some of our favorites are:
“I always want to have the case that I’ve never had.” – Charles Ullman
“Businesses don’t stay where they are. You are either expanding or contracting. Whatever your business is today will be either higher or lower tomorrow.” – Charles Ullman
“What you say about yourself is good, but what others say about you is gold.” – Ken Hardison
“A closed mouth never gets fed. If you don’t ask for it, you’ll never get it. You’re either doing something wrong or you’re just not asking.” – JR Oakes
“For the younger, upcoming generation, what’s on the computer screen is their reality.” – Charles Ullman
“I think lawyer reviews and videos are going to become more and more important in the intake process.” – TJ Saye
“People really need to get serious about taking some of their TV money and putting it on the Web.” – Ken Hardison
“[Consultwebs team members] have worked so well with us. Keep up the momentum, keep fighting for us. It is greatly appreciated.” – TJ Saye
As CEO, Dale Tincher said, “I have attended numerous conferences, including several when I was employed at Fortune 500 and other companies and legal conferences. This was the best planned, best executed, most informative and most enjoyable of any I have attended. We have a team of professionals! I’m proud to be on this team.”
Refueled with excitement, knowledge, and increased self-awareness, we are positioned to better serve our current and future clients! If you want a copy of any of the session notes, or are interested in partnering with us to connect with more clients, email us at firstname.lastname@example.org or call at (800) 872-6590.