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Law firm Web marketing / promotionWelcome to Consultwebs.com's legal directories site. Our goal is to list legal directories and a summary of each one.  Please drop by and visit or post to our Bulletin Board to post your experiences. To suggest a directory or provide a comment about the site, please click here. The site is an on-going collection of marketing and promotion resources.

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Legal Directories

Legal directories can be a good way to get your law firm's name out.  However, a firm can seldom justify the expense of placing its site in multiple paid directories. Fortunately, many directories offer free or attractive pricing. 

Firms should take advantage of the opportunity to list themselves in the free commercial and legal directories.  Some of the fee-based legal directories should be considered.  Adding the firm to legal directories gains exposure for the firm and popularity links.

Directories are disappearing quickly as the competition increases. We recommend that you invest with established directories who can substantiate their claims.

Methods of testing a legal directory's effectiveness include:

  • Review the directory.  If few firms are listed, the directory is either new or not well received.  Call listed firms and seeing if they have received clients from the directory.

  • Most prospective clients look for services on search engines.  Test the directory's visibility in search engines such as Google, AltaVista, Yahoo and others.  Test your location, area of practice and phrases.

  • See if the directory advertises in Google and other search engines.  Note the ads at the right and top of the search engines.

  • View the site's search engine readiness by reviewing the meta tags.  See the meta tags discussion on Law Web Marketing.  Click on View > Source on your browser and view the program code.  For example, the title should have no more than 100 characters.  The key words section should have no more than 1,000 characters.  The description should have no more than 200 characters.  The meta tags should virtually mirror the site's content.

  • If your time is limited, ask a knowledgeable legal Web consultant to assist.  An hour of a knowledgeable consultant's time may save you a great deal of time and money.  A consultant may, for example, advise you to list in only one to four of the main directories and use the remainder of your budget to improve your main site's search engine effectiveness.

Directories include (free listings are indicated by a FL, free basic listings by FBL)

We plan to keep this list updated and supplement it with recommendation and additional evaluation criteria.  Please contact us if you wish to obtain more specific pricing and directory recommendations or if you would like information about our submission services.  

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Copyright© Consultwebs.com, Raleigh, North Carolina. Consultwebs.com is a technical consulting, Web design and Web consulting company that specializes in law firms. Consultwebs.com also sponsors sites that focus on North Carolina legal research links, law software, law articles and Web success. All rights reserved. Information in this document is subject to change without notice. No representation is made regarding accuracy or quality of linked sites.

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