By Cindy Greenway on April 11, 2014 | 0 Comments

3 Marketing Activities Attorneys Can Effortlessly Delegate

Delegate your law marketing tasks

Many attorneys struggle to market their firms effectively while also looking after the day-to-day activities in the practice. I am here to tell you that you, the attorney, do not need to do it all. Deep down I bet you know this… but when you sit down to tackle a marketing strategy such as writing …

By Victoria Wilson on March 30, 2014 | 0 Comments

Alternatives to Cookie-Cutter Legal Marketing Solutions

cookie cutter

Many vendors offer online legal marketing packages that are difficult to distinguish from one another. If you notice the similarity, so will prospective clients. Cookie-cutter packages typically offer template website designs, a standard search marketing approach and do-it-yourself content. Other options are a cut above the rest. A full-service provider of Web marketing for lawyers and law firms will understand that the marketing needs of attorney clients are as different as ...

By Victoria Wilson on March 27, 2014 | 0 Comments

5 Spring Cleaning Tips for Marketing Your Law Firm


What positive changes did your firm make to its Internet marketing campaign last year? Maybe you decided to give your website a responsive redesign. Maybe you optimized your intake process to sign more cases. Or maybe you finally created a Google+ profile. After a long winter, consider a regimen of spring cleaning to build on the foundation you have already invested in your brand. Here are five ideas to get ...

By Travis Haney on March 25, 2014 | 0 Comments

Social Media for Law Firms in 2014 (So Far)


Anyone involved in online marketing can tell you that the landscape changes constantly. Design layouts, algorithms and policies rarely stay the same for long. New platforms appear and old ones virtually vanish. Adapting and staying ahead of the curve are essential to a successful online presence for your law firm. Social Media is an important part of that ever-changing online landscape. Here is a look at what is happening in ...

By Paul Julius on March 19, 2014 | 0 Comments

The 5 Pieces of a Successful PPC Campaign


Are you running a paid search/Google Adwords campaign for your law firm but not getting the best possible results from it? It may be time to review your pay-per-click campaign, making sure you have all the pieces in place and optimized to get the most out of every click. Here are the most important components to a successful PPC campaign, and what you need to consider about each piece: Budget. Legal ...

By Dale Tincher on March 11, 2014 | 0 Comments

Are All Law Firms the Same? Are All Web Marketing Vendors the Same?


Some lawyers think that all Internet marketing vendors and all websites are the same. When seeking a Web marketing vendor, in their haste or lack of experience, the first item they look at is the price tag. These same law professionals would never choose an investment advisor, a lawyer for their personal needs or a coach for their college based upon the cost. How Are Law Firms Different? To compare ...

By Tanner Jones on March 4, 2014 | 2 Comments

Top 10 Ways to Double Your Web Leads

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More than 95 percent of law firms have a website, but most of them are little more than online brochures and rarely produce any qualified leads. In this information-packed hour-long webinar we reveal what top-ranking law firms do to achieve and maintain high search visibility in today’s hyper-competitive Web marketing space. Tanner Jones of and The Rainmaker Institute’s Stephen Fairley guide you through key strategies for search marketing. In this free ...

By Paul Julius on February 28, 2014 | 0 Comments

4 Ways to Throw Away Your Money with Pay Per Click


Using “pay per click” paid search, specifically Google Adwords, is a great way to drive traffic to your website, generate leads, and spread the word about your brand. If you’re not careful, however, you could end up spending a lot of money without getting much in return for your PPC investment. Here are some common errors I see that could end up quickly depleting your paid search advertising budget: 1. Incorrect ...

By Mike Dayton on February 23, 2014 | 0 Comments

Not Getting Cases From the Web? 5 Tips to Jumpstart Your Law Firm’s Online Marketing Campaign


Your website is a marketing tool, but it’s not generating the leads you want. What can you do about it? Let’s get right down to brass tacks. Here are five strategies that can get your law firm’s online marketing campaign back on track. Revise your bio page. At Consultwebs, we rely on analytics to tell us what works on law firm websites. The numbers show us that many visitors head ...

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